ATHENA CLUB RAZOR EXCHANGE POP UP
Creating a memorable experience through experiential design.
CREDITS
TITLE
ROLE
CLIENT
AGENCY
YEAR
LOCATION
ROLE
CLIENT
AGENCY
YEAR
LOCATION
Razor Exchange
Design Direction
Athena Club
Sunset Studios
2021
New York City
Design Direction
Athena Club
Sunset Studios
2021
New York City
DESCRIPTION
I was tasked by Sunset Studios to design Athena Club’s first ever pop up. We created a space taking all the ideas, art direction and products we've seen online from the brand and translated them into a sleek retail experience. We based the experience around a razor exchange program where customers could drop off their old razors to pick up a new Athena razor kit. As well as promoting the rest of Athena Club’s products with eye catching displays.