Athena Club: Razor Drop Off

Art Direction, Creative, Design

For Athena Club’s first ever activation - the brand wanted to promote a razor exchange program where customers could bring in a razor in exchange for an Athena Club razor. My role included taking over the creative for the project to craft the overall tone, setting up the layout of the room, partnering with fabricators and creating all the design assets for the activation.

© 2024 Xavier Lalanne-Tauzia